Here at N Brown, we champion inclusivity by making our

Here at N Brown, we champion inclusivity by making our customers look and feel amazing. We help our customers to express themselves with stylish products, helpful services and flexible finance.

Working here you’ll explore everything the world of digital retail has to offer — asking questions, trying new things and chasing new opportunities. Combine this curiosity with the freedom to make your own decisions, take charge of projects and work flexibly, and you’ve got the perfect place to show your skills and learn new ones. So, if you collaborate, think on your feet, embrace innovation and love rising to a challenge, your work with us will have a serious impact on the business, your career and our customers’ lives. We are proud to be N Brown.

A bit about the role:

As a Brand Marketing Lead you’ll own and deliver a clear content roadmap that supports seasonal content and wider brand strategy, for a dedicated brand.

You’ll identify product stories, trends and events and translate them into relevant customer communication as well as building and owning relationships with key stakeholders across the business.

What you'll do:

You’ll lead on in-season brand marketing for a dedicated brand, ensuring comms are reflective of the quarterly strategy, owning the monthly comms meeting
You’ll assist in the development of integrated marketing strategies and activity plans.
You’ll assist in the creation of brand guidelines to bring the brand to life and ensure that brand standards and identity guidelines are adhered to.
You’ll write clear, insight led seasonal campaign and content briefs, capturing full channel mix requirements
You’ll work closely with buying, trading, merch and online teams to ensure omnichannel tracker is up to date and all owned channels are aligned in terms of messaging
You’ll work with the social lead to generate content led ideas around key moments to support key product and cultural moments to drive re-activation and re-trade of existing customers and improve engagement
You’ll collaborate with the creative team on brand content and requirements.
You’ll align to the brand marketing budget, ensuring we spend to FC and against ROI targets.
You’ll be accountable for campaign effectiveness-setting objectives and tracking against clear KPIs.

Who you are:

You’ll have in-house retail marketing experience in a brand marketing role.
You’ll have Home or Fashion brand and digital marketing experience.
You’ll have previous experience of identifying product stories, trends and events and translating them into relevant customer communication.
Ideally some influencer experience
CRM experience would be an advantage
You’ll be innovative and forward thinker –at their best when coming up with customer first ideas.
You’ll have a proven ability to work with stakeholders in a matrix/dotted line environment.
A degree in marketing or a related discipline is desirable but not essential.

What you need to know before you apply:

Hybrid working - this role offers hybrid working split between our Head office in Manchester (Northern Quarter) and home

Your Benefits:

Competitive bonus scheme – we reward you when we succeed
Company pension scheme which we’ll match up to 5% and if you put in 6% we’ll contribute 8%.
Life Assurance
You’ll receive 24 days plus bank holidays. Your holiday entitlement increases with length of service and you’ll have the option to purchase an extra 10 days per year.
Amazing colleague discount scheme across all our brands
And loads more! For more info https://www.nbrowncareers.co.uk/why-join/your-benefits

Employees in our business may have access to our customers’ personal data therefore for a number of our roles, offers of employment are subject to a satisfactory criminal record check. Having a criminal record will not necessarily prevent an individual from obtaining a position with N Brown Group.