Let’s start with the reason we’re here - to make our customers look and feel amazing.

This is our purpose and we achieve it by championing inclusion and delighting our customers with products, services and finance to fit their lives.

Why? Because we’re passionate about serving the under-served. We don’t believe that age, size, shape or background should stop anyone from feeling confident, stylish and happy with how they look and feel.

This, along with our innovative financial services proposition, is designed to deliver choice, affordability, and value to our customers, and allows us to be truly inclusive and accessible.

In May 2024 we were named one of The Sunday Times Best Places to Work 2024. We work hard to create a happy and inclusive culture for everyone and we're so proud to have made this lst - as voted by our very own colleagues.

Find out more

Learn about our history

Follow us on socials