CRM Assistant ( Permanent & Fixed Term opportunities)

Salary £23,762.39
Discipline Product and Trade
Reference024502

N Brown – who we are and why work for us?  

N Brown is a leading UK digital retail platform for clothing, footwear, home and technology, headquartered in Manchester and employing over 1,200 people nationwide. Through our strategic retail brands JD Williams, Jacamo and Simply Be and our unique payments offering, we exist to champion inclusivity and serve the underserved. Our customers are our passion, and we take great pride in delivering products that ensure they can look and feel amazing, without compromising on choice, value and accessibility. 

We’re committed to building a diverse workforce and creating an inclusive environment that values equality for all. Our vision is that by ‘championing inclusion, we’ll become the most loved and trusted fashion retailer’. Diversity, Equity, Inclusion and Belonging are, therefore, at the heart of our culture.

In May 2024 we were delighted to be named one of The Sunday Times Best Places to Work 2024. We work hard to create a happy and inclusive culture for everyone and we’re so proud to have made this list - as voted for by our very own colleagues!

 

The role 

  • Working in a fast-paced customer centric team, you will support a performance focused CRM strategy to engage and encourage customers to respond and convert, driving loyalty, profitability and lifetime value.
  • You will support the day-to-day delivery of the CRM strategy, working closely with other departments to ensure a cohesive and seamless customer experience.
  • You will support on end-to-end campaigns from briefing to sending across email, push, SMS and paper, always following industry best practise.
  • As the customer champion, you will use customer insight and data to deliver focused campaigns that encourage customers to engage and convert, driving loyalty, profitability and lifetime value.
  • You will implement new ideas and testing to optimise channel growth and performance in line with KPIs and benchmarks.

 

A day in the life of a CRM Assistant 

  • Deliver multi-channel campaigns across Email, Push, SMS, Paper and more

  • Use customer segmentation, targeting and testing to improve key metrics such as open rates, click through, conversion and ROI

  • Maintain customer lifecycle programmes e.g. Welcome, Winback, Re-engage

  • Maintain automated behavioural programmes e.g. Abandoned Bag

  • Drive customer loyalty through schemes and key moments

  • Work collaboratively with other departments such as Creative, Trade, Product & Data

  • Develop understanding of customer behaviour and drivers to increase order frequency and reactivate lapsing customers

 

What are we looking for? 

  • Good communication and organisation skills

  • Strong work ethic and ambition & eagerness to learn and develop CRM knowledge.

  • Ability to work collaboratively as a team

  • Relevant degree or equivalent desirable

  • Previous internship or work experience in marketing/retail role desirable

  • Competent user of MS Excel and other MS Office programmes

 

What’s in it for you? 

  • Hybrid working  (2-3 days in the office at a minimum)
  • 24 days holiday (+ 8 bank holidays)
  • Annual bonus scheme 
  • Enhanced maternity and adoption leave 
  • Company pension with up to 8% N Brown contribution 
  • Mental Health support both internally and externally, including access to our wellbeing champions and counselling services  
  • A range of financial wellbeing support  
  • Stream - a financial wellbeing tool that helps you track your pay, access earnings early and manage your money with confidence
  • Colleague discount across all N Brown brands 
  • Onsite café with subsidised rates and local restaurant discounts! 
  • Life Assurance and Private Medical Insurance 
  • Paid volunteer time – all our colleagues can take a full day paid to volunteer for a charity of their choice  

Ways of Working 

We offer hybrid working which varies across the business depending on the role you’re in. Our Head Office is located in the Northern Quarter in Manchester City Centre. So if you are travelling by train, tram or bus we’re perfectly located, plus we’re surrounded by cool cafes, trendy bars and the best places to eat!